1.
Journey of Knowledge
The first step seeks to share RenovaBR’s story and model.
What is Renova?
We are a school of democracy, and we prepare common people to be outstanding politicians. We select and qualify Brazilians from the most diverse origins, beliefs and positions to make good politics.
What is our vision and mission?
We understand that we can transform politics into an attractive ethical space, so new generations will be motivated to engage and be a part of the change as well.
Why do we do what we do?
Economic downturn, corruption scandals, and environmental collapses are only a few of the challenges producing a crisis of democratic representativeness In Brazil.
What does RenovaBR do?
Inspire
& inform
people to engage to transform politics
Identify & select
ethical people who are committed with political transformation
Train
& qualify
people to lead political transformation
Connect & welcome
leaders engaged in political transformation
What are our principles?
We respect knowledge, we are based on data and evidence, we act independently, we are transparent about our actions and our major mission is to defend democracy. Values that we look for in our students and expect to be held by our candidates.
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Knowledge -
Democracy -
Independence -
Political Pluralism -
Transparency -
Diversity: Race, gender, age
Who does what?
Team structure
Roles and responsibilities
CEO
Responsibility
Strategic and operational leadership
Example of tasks
Decision-taking, strategic planning, validation and evaluation of the institution’s goals
Institutional Relations
Responsibility
International and national fundraising, relationship with partners and stakeholders
Example of tasks
Creation of international network, events, relationship with donors
CMO
Responsibility
Content creation and development of audiovisual presence
Example of tasks
Social media management, branding, relationship with the press
COO
Responsibility
Financial and people management
Example of tasks
Budget management, team recruitment, supervision of the student experience
Education
Responsibility
Selection and qualification of the students
Example of tasks
Student monitoring, course planning, data administration
Community and Events
Responsibility
Management of RenovaBR community’s engagement and relationship, RenovaBR events
Example of tasks
Event planning and execution, continuing education, collection of community results
The role of an Advisory board
Our advisory board is formed by a diverse collective of well-known people with different backgrounds, both individual and professional. Their extensive expertise in business management bolsters our institutional and judiciary prosperity, bringing an outside perspective to the institution.
We understand that creating a solid advisory board with multiple reputable names is essential when building a political leadership incubator. It gives the institution reputation, visibility, and protection, affirming the organization’s commitment and strength. Furthermore, whenever we need particular advising concerning either the educational or the financial aspect of the institution, we form specific committees.
“The exponential power to implement and induce the changes that Brazil needs is with the State, which is managed by the Policy. That’s why the importance of qualifying your cadres, regardless of ideologies. RenovaBR contributes enormously to this journey, a key piece in the construction of the Brazil I believe in.”
Luciano HuckTV Host, entrepreneu, philanthropist, and a member of our Advisory Board
“We heard about RenovaBR through our contacts working on the social and education fields in Brazil. When we prepared the launch of the Collège citoyen de France, the RenovaBR team has been very helpful because they shared their experience with us and helped us improve our approach. Political renewal is necessary and RenovaBR has already accomplished a lot in just a few years.”
Farida Cagniard and Manon PerezFacebook’s Regional Human Resources Business Partner and a member of our Advisory Board
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Institutional policies
1. Charter
The organization’s charter is the document that formalizes our existence as a legal entity. This document establishes the constitutive norms, discipline, internal and external relationships, in addition to stipulating rules of procedure for the company.
2. Code of Conduct
The code of conduct helps us understand the responsibilities we share and alerts us to relevant legal and ethical issues that may arise. It is a key document that guides our daily work.
3. Representativeness, Diversity, Inclusion and Human Rights Policy of RenovaBR
It aims to provide transparency to RenovaBR’s positions and directions, aiming at an environment free of discrimination and prejudice. This fosters and values respect, empathy and equal opportunities, especially for individuals in positions of social vulnerability.
4. RenovaBR’s Policy for Relations with Third Parties
The Third Party Relationship Policy aims to establish criteria and guidelines to be adopted by RenovaBR and its employees in relation to the processes of hiring, selection, payment, supervision and management of contracts related to any and all suppliers or service providers.
5. RenovaBR’s Anti-Corruption and Anti-Bribery Policy
This anti-corruption and anti-bribery policy aims to maintain the highest standards of integrity, ethics, and governance in the conduct of our activities and to ratify our commitment to curb any form of corruption, fraud, bribery, money laundering, or any conduct that may be considered improper or inconsistent with the standards set forth in our Code of Conduct.
What is our business model?
There is a range of business models you may choose from regarding non-profit firms. The main ones we highlight here are relying solely on donations, offering paid courses to support your activities and projects and even creating an endowment.
Additionally, if your income and overall financial sustainability will be given through donations, it is fundamental to define which type of source it will have, be it individuals, legal entities, products or grants. When RenovaBR was created in 2017, the electoral legislation allowed candidates to receive donations only from private individuals. In order to guarantee stability and security, our governance decided to only follow the legislation.
In order to decide which business model fits your political leadership incubator best, several factors should be considered, such as local legislation, national context, and budget level. Here are some examples to consider and key questions to ask yourself when choosing your model.
Business model possibilities
Donation by private individuals
WHAT IS IT
Organizations that have their revenue 100% from donations from individuals.
QUESTION
Do I have a network of qualified contacts with potential donations? Will you rely mostly on big donations or crowdfunding?
Donation by legal entity
WHAT IS IT
Organizations that have their revenue 100% from donations from legal entities.
QUESTION
Is there any legal or image risk in the local context that could link the organization’s image with a donor company?
“>”>Sale of services
WHAT IS IT
Organizations that have their revenue from sales of services/products.
QUESTION
Do I expect an operation that will be able to meet the budget through sales alone?
In any chosen path, you must create governance to support the decision and mitigate all risks. Alignment of expectations, especially with donors, is crucial. Therefore, produce a model contract with explanatory clauses that you can use in all donations without misalignment between both parties. The chosen model can be a fusion between the three or even two options, as long as it makes sense in the organization’s context.
Our Vision
A strengthened democracy, where people see politics as a representative, reliable, promising space. A political transformation that will make future generations motivated and prepared to be part of this political space.
KPIs
A key performance indicator (KPI) is a measurable value that evaluates a company’s performance when attempting to achieve an important business goal. There is a range of KPIs to guide your strategic planning when starting your political leadership incubator.
- Number of graduated students
- Number of former students who became candidates
- Number of elected people
- Mandate economies of elected students
You can learn more about our achievements by reviewing our Annual Reports.
Testimonial from our students
“The great magic of Renova is that democracy is not just taught here. It is applied and exercised every day. At every moment, we are reminded that there are people with projects, dreams, and difficulties behind different ideologies and political positions, and this diversity makes us stronger.”
Monica Rosenberg
“Like me, several people who did not consider joining politics now take on this challenge because they find in RenovaBR an environment with purpose. Politics done the way it needs to be done, with ethics and quality, can often seem like a lonely path. Being part of RenovaBR shows us that we are not alone in this ideal.”
Pedro Aihara
“For a woman to participate in party politics today and run in an election to win, she needs to feel safe. RenovaBR gives us this security, investing in our knowledge and preparation for the exercise of a mandate. I am grateful for the training I received, and I am ready to give back with services that will make a difference in people’s lives.”
Gisela Simona
“Renova’s classes were fundamental for the organization of the campaign. Despite having much experience managing the SUS, I learned a lot about managing an electoral campaign. Experienced teachers make the process much more efficient.”
Daniel Soranz
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NEXT JOURNEY
2.
Journey of Discovery
Download the Playbook
See all the content in a PDF.
YOU ARE HERE
1. Journey of
Knowledge
GO TO
2. Journey of
Discovery
GO TO
3. Journey of
Entrepreneurship
GO TO
4. Journey of
Execution
YOU ARE HERE
1.
Journey of Knowledge
GO TO
2.
Journey of Discovery
GO TO
3.
Journey of Entrepreneurship
GO TO
4.
Journey of Execution
